Telling Stories with Excel data

Recorded Session
60 Minutes
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Raw data alone isn’t enough—stories make insights memorable. This session covers how to turn Excel data into clear, compelling narratives using visualisation, structure, and audience-focused storytelling. Learn to highlight key trends, create impactful visuals, and ensure your insights drive action.

WHY SHOULD YOU ATTEND?

Mastering data storytelling in Excel helps you turn numbers into clear, compelling insights that drive action. This webinar will teach you how to transform raw data into engaging visuals and narratives, ensuring your reports and presentations are both impactful and persuasive.

AREA COVERED

  • Fundamentals of Data Storytelling – Why stories make data more impactful.
  • Understanding Your Audience – Tailoring data presentations for different stakeholders.
  • Choosing the Right Visuals – Selecting the best charts, graphs, and dashboards.
  • Transforming Raw Data into Insights – Identifying key trends and patterns.
  • Structuring a Data-Driven Narrative – Crafting a clear beginning, middle, and end.
  • Using Excel’s Data Visualisation Tools – Mastering charts, conditional formatting, and sparklines.
  • Avoiding Common Data Presentation Mistakes – Ensuring clarity, accuracy, and engagement.
  • Practical Applications & Case Studies – Real-world examples of effective data storytelling.

LEARNING OBJECTIVES

  • Understand the principles of data storytelling and why it matters.
  • Learn how to transform raw Excel data into clear, compelling insights.
  • Use visualisation techniques to highlight trends and key takeaways.
  • Discover how to structure data-driven narratives for maximum impact.
  • Tailor reports and dashboards to engage different audiences effectively.
  • Improve decision-making by presenting data in a persuasive, actionable way.

WHO WILL BENEFIT?

  • Business Analysts – To communicate data-driven insights clearly.
  • Finance Professionals – To present financial reports and trends persuasively.
  • Marketing Analysts – To showcase campaign performance and customer insights.
  • Project Managers – To track progress and report key metrics effectively.
  • Data Analysts – To transform raw numbers into compelling visual narratives.
  • Executives & Decision-Makers – To interpret and act on data-driven reports.
  • Educators & Trainers – To simplify complex data for learning and engagement.
Mastering data storytelling in Excel helps you turn numbers into clear, compelling insights that drive action. This webinar will teach you how to transform raw data into engaging visuals and narratives, ensuring your reports and presentations are both impactful and persuasive.
  • Fundamentals of Data Storytelling – Why stories make data more impactful.
  • Understanding Your Audience – Tailoring data presentations for different stakeholders.
  • Choosing the Right Visuals – Selecting the best charts, graphs, and dashboards.
  • Transforming Raw Data into Insights – Identifying key trends and patterns.
  • Structuring a Data-Driven Narrative – Crafting a clear beginning, middle, and end.
  • Using Excel’s Data Visualisation Tools – Mastering charts, conditional formatting, and sparklines.
  • Avoiding Common Data Presentation Mistakes – Ensuring clarity, accuracy, and engagement.
  • Practical Applications & Case Studies – Real-world examples of effective data storytelling.
  • Understand the principles of data storytelling and why it matters.
  • Learn how to transform raw Excel data into clear, compelling insights.
  • Use visualisation techniques to highlight trends and key takeaways.
  • Discover how to structure data-driven narratives for maximum impact.
  • Tailor reports and dashboards to engage different audiences effectively.
  • Improve decision-making by presenting data in a persuasive, actionable way.
  • Business Analysts – To communicate data-driven insights clearly.
  • Finance Professionals – To present financial reports and trends persuasively.
  • Marketing Analysts – To showcase campaign performance and customer insights.
  • Project Managers – To track progress and report key metrics effectively.
  • Data Analysts – To transform raw numbers into compelling visual narratives.
  • Executives & Decision-Makers – To interpret and act on data-driven reports.
  • Educators & Trainers – To simplify complex data for learning and engagement.
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Speaker Profile

ins_img Terry Winship

Terry Winship is a Microsoft Certified Trainer (MCT) with over 20 years of experience in IT management and programming. Her expertise spans a range of software tools, from Microsoft staples like Excel, PowerPoint, Word, and Outlook to modern essentials such as Canva and LinkedIn profile optimization.In the realm of training, her qualifications don't end at software. She has been accredited by Microsoft to teach the Instructional Skills Certification, a "train the trainer" program. Moreover, she has a Bachelor of Commerce and has provided training on an international scale, giving a broad understanding of diverse learning needs.Beyond technical training, she has …

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